If you like pranks, crazy challenge videos, and extreme content, you’ve probably heard about Steve Will Do It. It’s a well-known name and a popular brand on social media and in the world of digital content. Want to know more about the personality that stands behind the brand and his story of success? Then, keep on reading!
Steve Will Do It Bio
Steve Will Do It is a famous American content creator, entertainer, YouTuber, and digital media personality widely known for his impressive success on social media. For the start, let’s take a sneak peek at his biography and some facts from his personal life.
Who Is Steve Will Do It?
The real person behind the media name is Stephen Rocco Dleonardis. He was born on August 26, 1998, in a Christian family from Oviedo, Florida. He has a brother Rocco Deleonardis and a sister Briana Deleonardis. Currently, Steve resides in Los Angeles, California.
Interesting Personal Facts
- Steve is very close to his father;
- He is not married yet and has no kids;
- He is a diligent workouter and does his best to keep fit. He is into weight and strength training. He also does cardio and high-intensity interval training to pump up his endurance and stamina;
- His favorite rappers are Post Malone and 6x9ine;
- Steve is a big fan of former US President Donald Trump and even has met him once;
- A content maker is also a passionate traveler, he likes exploring interesting places across the world.
Who Is Steve Will Do It’s Girlfriend?
Stephen Deleonardis has a girlfriend he has been dating for several years since high school. They got engaged during a trip to Dubai on December 10, 2022. Her name is Celina Smith. She is an American model, Instagrammer, and OnlyFans channel owner. She creates lifestyle and fashion content and has popped up on Steve’s YouTube channels many times.
Steve Will Do It Career
Stephen Deleonardis posted his first challenging video on Instagram in May 2017 when he was only 19. He used the catchphrase “Steve Will Do It” embracing his personal name with an implication that he can do almost anything, no matter how extreme or dangerous it may seem. Over time, this phrase has become a buzzword and a popular meme among his fans on social media.
In June 2019, when his popularity was booming, Stephen moved his activity to YouTube where his self-entitled channel quickly gained millions of subscribers. He posted the first video on his own channel on June 11, 2019, under the name “I’m Taking Over YouTube”. It became viral, with over 1 million views in mere days.
Besides, a bit earlier, in May 2019, Steve Deleonardis joined NELK. It’s a Canadian-American entertainment company with a YouTube channel subscribed to by nearly 8 million people. They are known for prank videos and vlogs themed around the student culture and party style.
Despite a stunning success and a 4-million audience on YouTube, the platform deleted Steve’s channel in August 2022. They claimed that Steve Will Do It permanently violated Community Guidelines in his videos and indirectly promoted gambling.
However, Steve continued showing up on NELK. And on October 25, 2022, Steve posted his first video on Rubmle to move his platform once again after the YouTube ban.
Interesting Career Facts
- Deleonardis has no college education. He graduated from high school and started his successful content-maker career soon after that;
- Steve Will Do It made his name on video challenges where he eats large amounts of food, drinks alcohol, or consumes cannabis;
- His most popular video “I Handcuffed Brad Martyn Then Ripped Darts in His Gym” posted on April 30, 2020, was viewed over 10 million times;
- Many of Steve’s videos quickly went viral on YouTube;
- Though his YouTube channel was deleted, Steve Will Do It has an Instagram account supported by 3.7 million followers;
- In October 2019, Stephen Deleonardis was heavily criticized by pop singer Demi Lovato for the popularization of alcohol consumption. In response, Deleonardis tattooed the singer’s face on his thigh and told that he was “the healthiest man alive”;
- To win and retain fans’ loyalty, Steve made generous giveaways. The gifts included Tesla Model X, Ferrari F8 Tributo, Ford Mustang sports cars, Rolex, Richard Millet, and Audemars Piguet wristwatches.
What is Steve Will Do It Net Worth?
As of 2023, Steve Will Do It’s net worth is estimated at $5 million. It was mainly created due to his digital content popularity on social media.
The major sources of his income are still social media accounts, paid promotions, brand deals, and different types of collaborations including online casinos.
Though his major YouTube channel is banned, his Rambler videos already hit millions of views. So, his income is expected to increase dramatically in the coming years. And even now, his annual income in 2023 is $1.5 million.
More than that, Stephen Deleonardis is a smart investor. He has invested in brands such as Full Send Clothing and Happy Daddy Seltzer, And merchandise of those brands alone generates from $70 to $100 annual revenue for him and other NELK Boys.
What Does Steve Will Do It Say About Bitcoin?
Deleonardis has regularly mentioned cryptocurrency and his investments on his channels. Steve told he was into Bitcoin, and on September 17, 2021, one of his videos showed how he spent $300K in Bitcoin in a jewelry shop on buying precious gifts for his friends.
Obviously enough, Steve had a hefty amount of money in crypto. However, in July 2021, he announced that his crypto wallet was hacked and a fraudster stole all funds.
He said in one of his videos then “I got an email on my phone [saying] someone was in my blockchain, my crypto wallet. You guys know I’m into Bitcoin.” He also mentioned, “I got hacked. I just lost a weird amount of money, and it doesn’t feel good. It’s a weird thing”.
However, the amount seized wasn’t disclosed. So, some of Steve’s viewers had doubts that it really happened. They suspected these were mere claims for the merchandise promotion.
In January 2023, NELK Entertainment released their NFT collection which was promoted by Steve Will Do It and got viral almost like his videos. 10 000 trading cards were sold among fans in mere minutes and brought $23 million in profit.